In this episode, Marshal interviews filmmaker Ian Coll, who shares his journey to breaking the six-figure mark and the significant changes he made in his lead generation process. Ian discusses his approach to discovery calls, follow-up methods, and client proposal strategies, along with handling price objections by understanding the true reasons behind them. He emphasizes the importance of being a problem solver who genuinely cares about clients' issues to stand out in the creative industry, offering valuable tips and strategies to elevate your sales game.

Episode Highlights:

3:39 Ian's Humble Beginnings

5:57 Getting Drawn into Videography

9:03 Ian’s Breakthrough Moment

12:58 Lead Generation Strategies

22:16 Referrals, Discovery Calls, and Follow-Ups

34:44 Handling Price Objections

39:53 Sales Calls and Cold Calling

50:10 Closing Deals

1:00:00 Solving Clients’ Problems

🔗 CONNECT WITH Ian Coll

📸Instagram | www.instagram.com/iancollmedia

💻Website | www.cedarsprucefilms.ca

🔗 CONNECT WITH MARSHAL

📸Instagram | www.instagram.com/marshalchupa

💻Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8

📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com

🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.

🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800

📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com